Automation may require an estimated 375 million workers to reskill for new jobs by 2030. New jobs are being created that have never existed before. Being a standup comedian is a thing now. As is the role of a ‘Tweeter-in-Chief’ that Twitter it looking for to run its Twitter account. The position requires a “fun, creative person with story-telling skills”.
Neelima and Shivya are two samples of what lies ahead for HR. The talent pool is soon going to become location-independent. These are new kinds of careers that did not exist before. This work is being done by a boundaryless worker whose office is their mobile phone. Their resume is on social media.
The most inspiring name on the 2019 list of leaders is Greta Thunberg. She is a 16 year old student activist who is campaigning for climate change. On Twitter page she describes herself as "a 16-year-old climate activist with Asperger [syndrome]". Her work on climate change earned her a nomination for the Nobel Peace Prize in 2019. Making her a year younger than Malala who won it at the age of seventeen.
The 5 E model begins with Exploration. This is where businesses must re-evaluate their value-proposition in view of the recent technology trends and shifts in the consumer’s behavior. This where the organization must generate options to deliver the value-proposition in the new world. Phase 2 is called Experimentation with all possible ways to deliver the new value-proposition. Evaluate its potential to develop and scale. Check if the new options cannibalize the existing product lines or augment it. Read more ...
Advertising agencies are judged on two parameters. The clients evaluate them on the impact they had on the additional sales and trust in the brand. The peers compete on the number of awards won. The industry judges the agency on the thought leadership and breakthrough thinking. The senior leaders are judged on the number of awards the team members have won under their leadership. If work is going to be all about creative output, maybe it is time for performance management to be designed along with people who have figured out how to evaluate and nurture creativity – the mad men.
The way to do this is to redesign your work so as to focus on value, not goals. Looking at your work in terms of the impact you are creating for others helps you discover your passion and purpose. Spending just 15 minutes a day of “deliberate practice”. While regular practice might include mindless repetitions, deliberate practice requires focused attention and is conducted with the specific goal of improving performance – like Jiro crafting each piece of sushi.
When people put up videos that are slickly edited to leave out flaws and pauses, they convince us that they are not being authentic. It is your flaws – not your perfect self that makes you trustworthy.
We can no longer tell a first-time workforce entrant to find a stable job. The job market is in a state of “perpetual beta”. There are sectors and organizations that are collapsing because of new business models. Jobs are getting unbundled and being looked at as a set of skills. Some of these skills will be automated. Some skills will be done by humans. Definitely, constant skill upgradation is the new norm.
The authors of the book "Just Start – take action, embrace uncertainty", create the future says just that. That’s what serial entrepreneurs do. They don’t wait for the fog to clear. They start moving as soon as they have an idea. They try to stay within what they would define as an “acceptable loss”. They create a prototype and wait for the reaction of the consumer or potential consumer.








