Jason Levine is an evangelist for Adobe. His tutorials make it easy for users to learn tips and tricks of the range of products that Adobe has. His tutorials on YouTube unlock mysterious features of different products. He is known to his followers as Adobe Jesus. He makes technical training so cool. Imagine if you had someone like him to evangelize your latest L&D offering. We have no problem when companies spend big bucks marketing a soap that costs fifty rupees. But we shy away from evangelizing our training programs that could make the company stay on the cutting edge.