Raju Hirani has directed Munna Bhai MBBS, Lage Raho Munnabhai, 3 Idiots and now PK. With Munnabhai and the sequel he made it cool for the youth to follow Gandhi. With 3 Idiots he took a pot shot at parents obsessing forcing their kids to pursue career choices that left the kids cold. Hirani is back. This time with PK and he is taking a pot shot at a theme that most people side step for the fear of offending the sentiments of the masses.Here comes Hirani’s master stroke. People get offended if anyone makes a critical comment about their religion. The comments are made by an alien whose innocent observations bring out prickly issues like blind faith, religious diktats and godmen who con the masses. If the alien happens to be Aamir Khan, he can pull off this satire with a modern Charlie Chaplinesque performance.Hirani has shown time and again that a film that appeals to the critics can also be a box office rage. All his films have proved to be huge successes commercially. As soon as PK was released we read about Reliance buying 58000 tickets for its employees. Other companies have followd suit. Hirani is smiling all the way to the bank and is soon likely to be smiling all the way to the ATM as well once we have all done our share of viewing.The film is not without its debates. Each controversy only seems to generate curiosity about the film and the publicity machine has worked overtime to ensure everything from the first poster with the 83% nude shot of Aamir, to all the press about offending several religious sentiments will ensure that the film will only continue to do better at the box office. The marketing machinery behind the film deserves credit.
Day: December 26, 2014
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Movie Review: PK