Some books never lose their relevance. This is one such book. This book written in Feb '99 continues to be relevant even today. Ethan Rasiel, an ex-employee of McKinsey, gave us a peek behind the curtains of McKinsey, arguably the world's most high profile consultant. Like all things high profile, there are myths and legends that are borne out of such larger than life reputations. More than 18,000 of their alumni work across every sector in 80 countries - they have no central office! They boast of alumni (see list here) like Kenichi Ohmae, Tom Peters, Helmut Kohl to name a few. At Business School campuses across the world they remain a coveted (and controversial) employer. They So what makes The Firm (as they like to call themselves) special?