These are tough times and most employers are not even hiring. Wrong. The demand for talented people never drops. Even during recession, the demand for high calibre talent never wavers. During boom times, the good, the bad and the mediocre all get wooed by the employers to counterbalance those leaving the company through the revolving door. In economies which are growing, there is always a need to upgrade talent and the talent scouts are always on the prowl. When the times are demanding, all that changes is that the need to differentiate talent also rises. It is in times like this how you get your foot in the door matters. If a business card summarizes your contact details then your resume is like a print advertisement for your career. So treat your resume as your chance at creating the one page commercial that gives you a high share of the hiring manager's mind.